SaaS monitoring
CI passed. The deploy completed. Your signup page just broke.
Your signup and pricing pages are where growth happens — and a green pipeline says nothing about whether they still work for a real user. Sitewatch checks the production pages your growth depends on — marketing, pricing, docs, signup and your public API — and alerts you when one stops working, however green the pipeline was.
- A deploy hook fires a full check the moment you ship
- Marketing site, docs, signup and API entry points in one place
- Checks from EU and US, so a regional failure does not hide in the average
Deploy hook received
GitHub Actions → Sitewatch
Marketing site checked
12 pages, 156 files
Public API check
/api/v1/status → unavailable
Slack alert sent
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02What can go wrong
Everything that mattered was green.
Your suite tests your code. Your deploy tests that the artefact shipped. Neither of them opens the pricing page on the real domain and tries to sign up.
- 01You merge, CI goes green and the deploy completes without a warning.
- 02The marketing site loads, so every uptime check stays green too.
- 03But the signup page's auth script is no longer being served, so the button does nothing.
- 04Every trial signup for the next six hours silently fails.
- You find out from a support ticket, or from the funnel.
03Why traditional monitoring misses this
Green pipeline, green uptime, broken signup.
Both of your existing signals answer a narrower question than you think. We don't just check that your site is online — we check that people can actually use it.
CI + uptime check
Neither one ever loaded the page a prospect lands on.
Sitewatch
Only "healthy" once the page a customer sees holds together.
04How Sitewatch catches it
One question, after every ship.
Not "did the deploy succeed?" — but the one your funnel answers for you otherwise: can a prospect actually sign up right now?
- ✓Marketing pages load
- ✓Pricing renders
- ✓Docs are intact
- ✓Signup scripts load
- ✓Auth provider scripts load
- ✓Public API endpoints answer
- ✓Third-party widgets load
- ✓Certificate is valid
05Typical failures we catch
What breaks when you ship fast.
Signup button does nothing
A third-party auth script stops being served after a deploy.
→Every trial signup fails and nothing reports an error
The pricing page bundle is gone
A build changes a filename the served page still points at.
→The pricing calculator is dead on your highest-intent page
A public API endpoint is failing
An infrastructure change takes an endpoint down while the cached status page still says fine.
→Integrations break and customers open tickets before you know
The docs site lost its styling
A docs rebuild drops a stylesheet or breaks internal links.
→Evaluating developers hit a broken doc and go elsewhere
Broken in one region only
An edge location serves failures while your office region is fine.
→A whole market sees a broken product and you see a healthy average
The chat or demo widget stopped loading
A third-party script fails quietly on the pages that convert.
→Prospects lose the fastest way to ask a question
06How it fits your workflow
From deploy to verified in minutes
- 01
You ship
Push to main, merge a pull request, or cut a release. Your pipeline sends a deploy hook to Sitewatch.
- 02
Sitewatch checks production
Your monitored pages are opened, everything they load is fetched, and your monitored endpoints are called — within minutes of the deploy landing.
- 03
You hear about it before your users do
A regression becomes a Slack message or an email naming the page, the file, and what changed — not a dashboard you have to remember to open.
07What happens the moment we find it
Detection is not the outcome. Rolling back is.
Every incident names the page and the file, so the decision to revert takes seconds rather than an investigation.
We confirm it is real first
Every issue is re-checked before anyone is alerted, so a single slow response during a deploy never pages the on-call engineer.
Explained in plain English
The alert says what a user would experience, not just which request failed — so it is useful to the whole team, not only whoever is deepest in the code.
Sent where your team already works
Slack, email, webhook, PagerDuty, Opsgenie or SMS, routed per site.
You can verify the rollback
Revert, run a check on demand, and close the incident on evidence rather than on the deploy log turning green again.
08Inside a check
What runs after the deploy hook fires.
The step your pipeline does not have
CI proves the code was right when it was built. This proves the site is right now that it is live. Sitewatch opens each page you care about, fetches everything those pages ask for, and calls your public endpoints the way an integration would.
09Who it's for
Built for teams shipping to production all week.
Dev teams →
The verification step that runs after the deploy, not before it.
Web app teams →
Catch the ships that leave the app as a static shell.
Growth and marketing →
Protect the pricing and campaign pages the funnel runs through.
Teams on Vercel or Netlify →
Deploy hooks wired straight into where you already ship.
10vs. what you already run
CI and uptime checks vs Sitewatch
| Scenario | CI + uptime check | Sitewatch |
|---|---|---|
| What it looks at | Your code, and whether the server answers | The live pages your customers land on |
| Missing bundle after a build | Not detected — the page still answers | Detected, with the file named |
| Third-party auth or chat script fails | Not detected | Checked on every run |
| Public API endpoint down | Only if you built a check for it | Monitored alongside the pages |
| Regional failure | Invisible from one location | Checked from EU and US on Pro |
| When you find out | When a user tells you | Minutes after the deploy |
What it looks at
- CI + uptime check:
- Your code, and whether the server answers
- Sitewatch:
- The live pages your customers land on
Missing bundle after a build
- CI + uptime check:
- Not detected — the page still answers
- Sitewatch:
- Detected, with the file named
Third-party auth or chat script fails
- CI + uptime check:
- Not detected
- Sitewatch:
- Checked on every run
Public API endpoint down
- CI + uptime check:
- Only if you built a check for it
- Sitewatch:
- Monitored alongside the pages
Regional failure
- CI + uptime check:
- Invisible from one location
- Sitewatch:
- Checked from EU and US on Pro
When you find out
- CI + uptime check:
- When a user tells you
- Sitewatch:
- Minutes after the deploy
5 min
Fastest check interval
2
Check regions on Pro (EU + US)
6
Alert channels
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11Questions
SaaS monitoring questions, answered
Not currently, and it is worth knowing before you start. Sitewatch monitors publicly reachable pages — which for most SaaS products is the part that decides whether anyone becomes a customer: marketing, pricing, docs, the login and signup pages themselves, and public API endpoints.
Yes, on Starter and Pro. Monitor your health-check and public endpoints alongside your pages, checking the response and the content that comes back rather than only whether something answered.
One on Free, 25 on Starter, 100 on Pro. A "site" is a domain, and you can monitor as many individual pages within a domain as you need — so marketing, docs and app entry points on one domain do not eat three slots.
Yes. If your marketing site, docs and app all deploy from one repo, you can either use a deploy hook per project or a single hook that triggers checks across every monitored property.
On Pro, Sitewatch checks from two regions — EU and US — so an edge location serving failures shows up rather than being averaged away by the region your team happens to sit in.
An error tracker reports problems your code knows about, from inside sessions that already loaded. Sitewatch checks from the outside, on a schedule, and catches the failures where nothing errors at all — a file that stopped being served, a page that quietly changed, an endpoint that stopped answering. Most teams run both.
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