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Client reports

Incident Resolved? The Client Report Is Already Done.

Agencies spend 15+ minutes writing incident summaries after every issue. Sitewatch auto-generates branded, client-ready reports the moment an incident resolves. Choose a non-technical client template or detailed technical view. Add your logo, agency notes, and share as PDF or email link.

  • Auto-generated the moment an incident resolves
  • Client-friendly and technical report templates
  • Branded PDF export with your logo and colors

01Why automate

Manual summaries vs Sitewatch incident reports

Time to report

Manual incident communication:
15–30 minutes of writing after every incident
With Sitewatch reports:
Instant — generated the moment the incident resolves

Consistency

Manual incident communication:
Varies by person, mood, and workload
With Sitewatch reports:
Same professional format every time

Branding

Manual incident communication:
Plain email or hastily formatted doc
With Sitewatch reports:
Your logo, colors, and agency name built in

Client understanding

Manual incident communication:
Technical details clients don't understand
With Sitewatch reports:
Client template written in plain English

02Zero manual effort

Client-ready reports without the busywork

Auto-generated on resolve

The moment an incident resolves, Sitewatch generates a polished report automatically. No manual writing, no copy-pasting from dashboards.

Client template — plain English

The client-facing template strips out technical jargon. Clients see what happened, what was affected, and that it's fixed — in language they understand.

Technical template — full evidence

The technical view keeps the full detail — what each request returned, where redirects led, response times, the likely cause and the complete event timeline — for whoever is actually fixing it.

Branded with your logo and colors

Reports use your workspace branding — logo, accent colors, and agency name. Every report looks like it came from your team, not a third-party tool.

Agency notes field

Add context before sharing — explain what your team did, what the client should know, or any follow-up steps. Up to 500 characters of agency-authored notes on every report.

PDF export

Export any report as a branded PDF. Attach it to an email, save it to a client folder, or include it in your monthly review deck.

03Fully automatic

From resolution to client report in seconds

  1. 01

    Incident resolves

    Sitewatch confirms the issue is fixed through a clean check. The incident is auto-resolved and the event timeline is finalized.

  2. 02

    Report auto-generated

    A polished incident report is generated instantly — covering what happened, what was affected, root cause, and resolution details.

  3. 03

    Template applied

    Choose the client-facing template for a non-technical summary, or the technical template for full evidence. Add optional agency notes before sharing.

  4. 04

    Share via PDF or link

    Export as a branded PDF or generate a shareable link. Recipients view the full report without needing a Sitewatch account.

04What you get

Outcomes, not a feature list.

The incident write-up is finished before the call.

Clients ask what happened, how long it lasted and whether it will happen again. Writing that up from memory takes an hour and reads worse than the truth. Sitewatch produces it automatically from the actual timeline.

▸ incident report · INC-2209
detected · 09:14 · missing checkout script
alerted · 09:16 · Slack + email
resolved · 09:41 · verified by re-check
downtime · 27 minutes, contained
✕ client-ready report · no writing required

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Free plan. No credit card.

05Plan comparison

Incident reports by plan

All plans — templates + auto-generation

Every plan includes auto-generated incident reports with both client and technical templates. Reports are created automatically on resolve — no manual effort required.

Pro — bundle reports

Pro users can group multiple incident reports into a single bundle report. Ideal for weekly client reviews or summarizing a series of related issues in one shareable link.

Auto-generated

On every resolve

2 templates

Client + technical

PDF + email

Share options

06FAQ

Frequently asked questions